Loyalty API

La tua loyalty, integrata in ogni touchpoint

Marta's Loyalty API allows you to easily connect the platform with external systems and touchpoints (e-commerce, Mobile App, physical cash desks, CRM, ERP), ensuring maximum flexibility and scalability.
Through a complete set of documented endpoints, you can quickly integrate loyalty capabilities into your digital ecosystems.

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Scalability and flexibility

API for creating personalized loyalty experiences

Marta's Loyalty API allows you to easily connect the platform with external systems and touchpoints (e-commerce, mobile app, physical cash register, CRM, ERP, etc.), ensuring maximum flexibility and scalability. Through a complete set of documented endpoints, you can quickly integrate loyalty capabilities into your digital ecosystems.

Marta's Loyalty API allows you to centrally manage all the main dynamics of loyalty, offering full control over every phase of the customer journey. From the registration of new subscribers to the accumulation of points and cashback, to the delivery of coupons and prizes, every interaction can be tracked and personalized.

It is possible to monitor user behavior, activate tailor-made engagement rules and build advanced mechanisms such as levels, badges or gamification elements. All of this can happen through structured API calls designed to easily adapt to the flows of your digital systems.

Guaranteed performance

Robust technology, ready for integration

Marta's APIs are designed to handle large volumes of requests, with high performance and advanced security practices (TLP 1.3, OAuth2, rate limiting, audit logging). They are ideal for both real-time scenarios (e.g. integration with mobile apps for managing the loyalty profile) and asynchronous (e.g. night syncs with ERP). The architecture is organized into five types of RESTful APIs - Terminal, Customer, Backoffice, Product, Price - to easily adapt to different contexts of use, from operational management to use by the customer or touchpoints.

Total support

Full documentation and support

Each endpoint is accompanied by detailed technical documentation, examples of payloads, and sandbox environments for testing.
The technical support team is available to facilitate integrations even in complex or customized contexts.

Go to the documentation

What you can do with the loyalty API

Flexibility and control across your loyalty ecosystem

Onboarding

Flexible, fast and fully integrated onboarding, which speeds up the registration process.

Reserved area

Development of a personalized reserved area for your business, thanks to our flexible and secure APIs.

Automated targets

Automatic evolution of targets in real time, segmenting your audience in a strategic and dynamic way.

Data security

Guaranteed security and data protection: full GDPR compliance with advanced consent management.

Opt-in Verification

Census of consents and authentications, through OTP-in checks designed for maximum security.

Touchpoint integration

Simple and complete integration with any device associated with your virtual and physical touchpoints.

Promotion Trigger Engine

An integrable, flexible and scalable promotion trigger engine to increase the effectiveness of your loyalty system.

Touchpoint Management

Automate touchpoint management, keeping under control and tracking the actions of customers and operators with ease.

Benefits and Advantages

Automated management of tailored benefits and benefits with a comprehensive set of intelligent APIs.

Monitoring H24

24-hour scam monitoring: sending alerts on suspicious transactions with possible preventive automatic blocking.

our numbers

Concrete performance, measurable results

Guaranteed performance:

30 Million

Transactions per month

100 per second

More than 250

Implemented endpoints for 5 different RESTful API types

At least 433

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