Benefit & Rewards
Motivate, reward, build loyalty: build experiences that leave their mark
Marta's Loyalty API allows you to easily connect the platform with external systems and touchpoints (e-commerce, mobile app, physical cash register, CRM, ERP, etc.), ensuring maximum flexibility and scalability. Through a complete set of documented endpoints, you can quickly integrate loyalty capabilities into your digital ecosystems.
Promotions
Every customer action can activate a benefit
Thanks to Marta's powerful promotion engine, you can create promotions based on dynamic targets, buying behavior, frequency, status and much more. Each rule is configurable to award points, credits, prizes, badges, discounts in real time, based on the desired strategy.
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Discounts & Coupons
Activate smart advantages to push purchases and keep your customers coming back
With Marta you can apply immediate discounts on products, categories, payment methods, time slots, configuring them by customer, store or group of stores. In addition, you can create digital or paper coupons with unique barcodes, personalized deadlines and usage rules. Perfect for building loyalty, encouraging return or activating viral campaigns, coupons are traceable, reusable and integrable via email, SMS or cash ticket.
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Value takes shape
Incentive, loyalty, reward: anything is possible
Launch a double points promo on products in a specific category
Create targeted promotions based on categories, stores, or sales channels.
Send a 5% coupon after 2 purchases in 30 days
Stimulate buying frequency with timed and personalized rewards.
Allow you to redeem a prize with 1,000 points instead of 1,200
Offer the lowest requested rewards using fewer points
Offer a physical prize that can only be collected in-store
It integrates the awards catalog with the retail network, managing availability and stock.
Send a push notification with a personalized birthday discount
Automate one-to-one messages with benefits related to personal events.
Activate 10% discount for Gold customers
Reward the most loyal customers automatically thanks to the status achieved.
Awards catalog
Manage your prize catalogs in a complete and dynamic way
Offer a smooth redemption experience for your customers: set access rules, stock, required points, images, categories and availability per store. It integrates everything even with external suppliers, thanks to dedicated Web Services, so the customer can be informed in real time about the status of the requested prizes.
Communications to the customer
Email, SMS, push notifications: the reward starts with the right message
The integrated messaging system allows you to build dynamic communications, based on events or clusters. Personalize content with tags (e.g. name, status, awards achieved), set automatic sending rules and assign credits to campaigns, networks or stores for distributed and controlled management.
Loyalty functions
Add functionality to your loyalty system
to increase the engagement of your customers
Discover all the potential
by Marta
