All features
Full overview
CRM & customers
Unified customer profile
Program & configuration
Wallets, tiers, webhooks
Commercial network
Networks, stores, touchpoints
Movements & transactions
History and purchase rules
Marta POS
Terminal operations
Promotions & workflows
Trigger engine, AI promotions
Gamification
Badges, tiers, Instant Win
Audience & segmentation
Dynamic audiences, tags
Communications
Email, SMS, push
WhatsApp Bot
Loyalty in chat
News & content
Editorial content
Member Get Member
Referral program
Rewards
Catalogues, requests, suppliers
Vouchers
Batches, generation, redemption
Coupon offers
Purchase, redemption, Stripe
Gift Card
Catalogue, POS issuance
Retail & grocery
Omnichannel loyalty
Automotive & rental
Coming soon
Sport & football
Shopping centres
Service stations
B2B & distributors
Loyalty for sales networks
Hospitality & Food
Marta Platform architecture
API-first, multi-program
Marta AI — MARTAIA
Intelligent AI agents
AI agent and MCP
Claude, ChatGPT, dry-run
Security & IAM
Roles, operators, API keys
Fraud prevention
Rules, geolocation
Analytics & reports
Dashboards, Analyst AI
Blog
News from Marta
Documentation
API reference
Case studies
Fabiani Premium
Jewellery / Retail
Long-term rental
Automotive / Rental
Magic Box
Distribution / Instant Win
Public API reference for the platform
Public API reference for the customer profile
Interactive documentation for the general API
Interactive documentation for the customer API
Interactive documentation for the terminal API
